YOUR SALES AGENT IN INDIA
Your India team,
from day one.
Khanna Exim is the India sales agent and representative for overseas manufacturers, including manufacturers from China. Since 1995 we have given our principals immediate access to Indian customers, industry relationships and market knowledge.
Principals include Fujifilm, Feilihua, Renhe Solar, Saiying Electron, Jolywood and KAMC
FOR CHINESE MANUFACTURERS
Selling in India? Start with a local partner.
Entering the Indian market takes time, investment and local expertise. We give manufacturers from China and other countries an established route to Indian customers.
An India office without building one
No recruiting, no local entity and no running costs of your own. Our team represents you in the Indian market from the first day.
Private and government customers
We work with both private and government organisations in India, across semiconductors, photovoltaics, engineering, automotive, defense, nuclear and metallurgy.
Reach us on WeChat or by email
This website is available in Chinese. Send your enquiry in the form, by email or on WeChat. We reply within one working day.
Relationships that last
Our principals include manufacturers from China, with relationships of 10 to 20+ years. That continuity is what we bring to every new principal.
HOW WE SUPPORT OUR PRINCIPALS
Lower cost. Lower risk. Faster results.
Entering India means recruiting staff, building relationships and carrying ongoing costs. We give you an established team instead.
Start with a conversationAn established presence from day one
Instead of building your own organisation in India, you gain an experienced team, established customer relationships, broad market coverage and immediate access to opportunities.
Lower cost, lower risk
Avoid the cost and complexity of recruiting, training and managing your own local team, with a more flexible and cost-effective route to market.
A reputation the market already knows
Decades of experience and long-standing relationships across India give principals an established reputation and trusted presence from the outset.
Insight-led, consultative growth
Through constant market engagement, customer relationships and industry knowledge, we identify opportunities, uncover new applications and help customers solve problems.
More than sales representation
Beyond business development, we strengthen your presence in India through long-term relationships, sourcing support, supplier identification and strategic guidance.
Easier testing of new products or markets
Explore new sectors, regions or product lines in India without a major upfront investment or additional infrastructure.
Faster market feedback
Receive immediate insight into customer needs, pricing, competitor activity and product fit through our constant involvement in the market.
OUR SERVICES
One partner for everything India.
SIX SERVICES, ONE TEAM
Every layer of your India presence, working together.
- Local representation
- Market entry support
- Industry coverage
- Sourcing & supplier identification
- Customer engagement
- Market insight & advisory
Local representation
Day-to-day representation in the Indian market through regular customer contact, relationship management and ongoing sales activity across key industries and regions.
Market entry support
We help overseas companies establish a presence in India without the cost and complexity of their own local office, team and infrastructure.
Industry coverage
Semiconductors, photovoltaics, electronics, engineering, nuclear, defense, metallurgical, automotive and ceramics.
Sourcing & supplier identification
We support overseas companies in sourcing materials, components and manufacturing capabilities from India, acting as a trusted gateway to the Indian market.
Customer engagement
Regular contact with customers across India, ensuring strong relationships, continuous market presence and ongoing support for the companies we represent.
Market insight & advisory
Ongoing insight into Indian companies, industries and market conditions, helping principals make informed decisions and identify new opportunities.
WHAT WE BRING TO INDIA
Materials that power modern industry.
Our principals make the materials. We put them in front of the Indian manufacturers who need them. Select a product group to see the full range.
Semiconductors
Silicon wafers, quartz ware, sputtering targets, lead frames and bonding wire.
View range →Photovoltaics & Solar
EVA, backsheet films, silver paste, solar glass and aluminium module frames.
View range →Filtration & Industrial Media
Filter media for industrial, automotive and HVAC applications.
View range →Polymers & Engineering Plastics
PP, HDPE, LDPE and engineering compounds for automotive, appliance and aerospace applications.
View range →Advanced Metals & Ceramics
Molybdenum, tungsten, tantalum and niobium products, plus ceramic and glass-to-metal seals.
View range →INDUSTRIES & PRODUCT PORTFOLIO
Specialist materials for demanding industries.
Semiconductors
Supporting semiconductor and advanced manufacturing companies with specialist materials, components and technical products for the Indian market.
- Silicon wafers (EPI, SOI, FZ, Solar, GaAs, Sapphire, Schottky)
- Silicon chips and MEMS glass wafers
- Quartz ware and quartz wool
- Ceramic, glass-to-metal and hermetic seals
- Near net forged and metallized ceramic components
- Molybdenum fabricated products (disc, boats, sheets, wire, foil, powder)
- Tungsten and TZM products (electrodes, contact points, sheet, coil)
- Sputtering targets and nanomaterials
- Tantalum, niobium and specialty steels
- Lead frames, bonding wire and epoxy molding compounds
- Bellows, getter, thoriated tungsten wire and tungsten electrodes
- Vacuum interrupter components and tape and reel packaging
Photovoltaics & Solar
Supporting manufacturers and suppliers across the solar value chain, from raw materials to finished module components.
- EVA for module lamination
- Tedlar backsheet films
- Solar wafers, reject wafers and silicon wafers for solar cell applications
- Tops and tails of ingots
- Silver paste for solar cells
- High-transmission solar glass
- Aluminium module frames
Filtration & Industrial Media
Supplying specialist filtration materials across industrial, automotive and HVAC applications. Our parent company was among the pioneers in helping establish the Indian automobile filter industry.
- Industrial and automotive filter media
- HVAC and paint booth filtration
- Nonwoven, meltblown and spunbond materials
- Filter paper and specialist filtration products
- Applications in breweries and industrial processing
Polymers & Engineering Plastics
Providing engineering plastics and polymer compounds for demanding industrial applications.
- PP, HDPE and LDPE
- Engineering plastics and compounds
- For use in automotive, house appliances, nuclear, defense and aerospace industries
Advanced Metals & Ceramics
Molybdenum, tungsten, tantalum and niobium products, plus ceramic and glass-to-metal seals, for specialist industrial customers in India.
- Molybdenum fabricated products (disc, boats, sheets, wire, foil, powder)
- Tungsten and TZM products (electrodes, contact points, sheet, coil)
- Tantalum, niobium and specialty steels
- Ceramic, glass-to-metal and hermetic seals
- Near net forged and metallized ceramic components
- Thoriated tungsten wire and tungsten electrodes
LONG-STANDING PRINCIPAL RELATIONSHIPS
Trust you can measure in years.
The longevity of our principal relationships reflects the trust, continuity and results we provide in the Indian market.
QUESTIONS
Selling in India: common questions.
What does an India sales agent do for an overseas manufacturer?
We represent you in India day to day: regular customer contact, relationship management and ongoing sales activity across key industries and regions. We also give you market insight, so you can make informed decisions.
Do we need our own office or staff in India?
No. Building an in-house sales organisation means recruiting staff, creating a local presence, developing customer relationships and carrying ongoing operating costs. Working with Khanna Exim gives you an established team and presence without those costs.
Which industries and products do you cover?
Semiconductors, photovoltaics and solar, filtration and industrial media, polymers and engineering plastics, and advanced metals and ceramics. We also work in engineering, automotive, defense, nuclear and metallurgy.
Which customers do you work with in India?
We work with both private and government organisations in India.
How long has Khanna Exim worked in India?
Since 1995. Our relationships with principals run from 10 to 20+ years, and we represent principals from China, the UK, Germany, the USA, Europe and Russia.
Can you help us source from India as well?
Yes. We support overseas companies in sourcing materials, components and manufacturing capabilities from India.
How do we start?
Send your enquiry through the form, by email or on WeChat. Tell us which products you want to sell in India. We reply within one working day.
LET'S TALK
Let's discuss your India strategy.
Whether you are a manufacturer exploring India or a buyer looking for a specialist material, tell us what you need. We reply within one working day.